VloggerCon 05 Sessions: Masses' Media- Discussion Leader: Eli Chapman The rules of the game have changed. The 20th Century was dominated by a mass media of cinema and television where citizens chose to have linear stories poured into our eyes and ears. In the 21st Century, the masses will chose to entertain, inform, and educate themselves. And video blogging is one of many new forms of communication we will have at our disposal in the near future. One of the most amazing characteristics of the Masses' Media is the opportunity to use video for peer-to-peer storytelling, newsgathering, and expression. Our efforts to share or explore our personal worlds using video and the internet are driving the emergence of this new communications medium. And Masses' Media is a session we can meet and begin to organize our decentralized collaborative efforts to communicate in these new ways.